Natasha Burtenshaw-deVries
Associate Director of Organic Growth | 5+ Years
About
Who is Natasha Burtenshaw-deVries?
- Associate Director of Organic Growth at Flywheel Digital.
- I teach a continuing education course in SEO and Paid Search at George Brown College
- Outside of work I am an avid soccer fan and took up sailing a few years ago.
Natasha Burtenshaw-deVries is the Associate Director of Organic Growth at Flywheel Digital. In this role I empower my team to achieve meaningful, sustainable growth for our clients through SEO, content and CRO.
While content-led growth is the focus for most of our clients, we are firm believers that every client needs solid technical SEO and analytics to work from. As a swiss army knife SEO myself, my strength lies in holistic SEO strategies and my days around supporting my team to bring this to life for our clients.
Beyond the good ol’ #AgencyLife, I also teach a continuing education course in SEO and Paid Search at George Brown College and am always eager to be a mentor in Women in Tech SEO’s mentorship program. Outside of work I am an avid soccer fan (Toronto FC ’til I die and allez les rouges!) and took up sailing a few years ago which occupies many of my summer evenings and weekends.
Advice For Anyone Joining The Industry
Immerse yourself in the industry as much as you can. Listen to podcasts, subscribe to newsletters, attend local or online events, join communities. Be a sponge!
Areas Of Interest
- Content
- On-page
- Technical
- Analytics
Education, Awards, Certifications
- Bachelor of Arts, Western University
- Post-Graduate Certificate in Digital Marketing, George Brown College
- Search Engine Land’s Boutique SEO Agency Of The Year in 2021 (Flywheel Digital)
Affiliations & Past Work
Flywheel is always looking for digital-first brands in North America to work with.
Published Work & Inclusions
- How to Train SEOs for the Future of Search
- How to Write SEO Friendly Blog Posts and Get Them Ranking (WordCamp Niagara 2019)
- Hallway Chats, Episode 121
- De Hamilton au Qatar, une jeune supportrice à la Coupe du monde
Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?
- While it’s no longer live, being part of launching and growing lululemon Studio’s content hub was a big career highlight and really helped me come into my own on the account management side of things.
- At the end of the day, nothing beats being able to sit back and watch my team grow and do amazing things.
Favorite Articles/Publications You Share/Follow
Birthday
December 17th