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Michelle Lowery

SEO Writer + Strategist | 35+ Years

Michelle Lowery
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About

Who is Michelle Lowery?
  • Independent SEO content editor, writer and strategist.
  • I’ve contributed to publications such as SEJ, Bruce Clay, Buffer and several others. I’ve spoken at Pubcon Austin, SEJ Summit, State of Search and more.
  • I love to read, take day trips around Texas, cook, and create beaded Christmas ornaments.

Michelle Lowery is an independent SEO content editor, writer and strategist. In this role, I help clients earn customers, traffic and rankings through the creation and management of high-quality content. I have more than 35 years’ experience as a writer and editor, and have worked in content and SEO since 2008.

One of my favorite things to do is find a low-performing page, optimize it, and watch it bounce back in the SERPs to start earning traffic again. I also enjoy building and managing high-performing content teams.

I’ve contributed to publications such as SEJ, Bruce Clay, Buffer and several others. I’ve spoken at Pubcon Austin, SEJ Summit, State of Search, ACES, EFA Con and WordCamp, and have given webinars for Clearscope, Quiet Light Brokerage, and others. I’m also an occasional podcast guest.

Outside of work, I love to read, take day trips around Texas, cook, and create beaded Christmas ornaments. I also attend Star Trek and science fiction conventions whenever possible.

Keyword Opportunities

Always open to contract work

Please Reach Out To Me On My Social Channels Or Website.
Reach Out!

Advice For Anyone Joining The Industry

Be curious. Don’t be afraid to ask questions. Find a mentor, if possible. Join Women in Tech SEO, if you’re able. It’s one of the most supportive communities I’ve ever been a part of. If you’re in content, join Superpath, another outstanding community.

Areas Of Interest

  • Content
  • On-Page SEO
  • Editing

Education, Awards, Certifications

  • Associate’s in Communications Applications Technology
  • Diploma in Russian from the Defense Language Institute

Affiliations & Past Work

Published Work & Inclusions


Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?

  • I once (in partnership with a tech SEO) helped a client recover from a manual penalty and rise from zero traffic to thousands of visits per month over a period of six months by overhauling their low-quality content.
  • While at Skillshare, I phased out the content agency they were using and built an in-house content team, saving the company ~$600K per year.

Favorite Articles/Publications You Share/Follow

Cool Fact

  • I speak Spanish and Russian.
  • I’m a proud Air Force veteran.
  • I’m a published author.
  • I’m a huge Star Trek fan.

Favorite Food And/Or Restaurant

I like just about everything except seafood or anything curried. I especially love Puerto Rican food (I’m half Puerto Rican).

This is Baxter. I also have two cats (Pyewacket and Simon) and a cockatiel (Pixie).

Dapper Baxter

Other Greats!

Articles

Working Toward Alignment

Successful communication occurs when there’s an authentic connection between the speaker and the audience. This phenomenon, known as neural entrainment, is challenging to achieve.

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September 30, 2024
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