Logan Snyder
Owner & Strategist | 14+ Years
About
Who is Logan Snyder?
- Owner and lead strategist at hasOptimization.
- Areas of focus are in analytics, conversion measurement, and digital advertising, especially optimizing ROI for small budget advertising projects.
- I ride horses, sing with a local chorus, and spend a lot of time running around in the woods. I also love to cook.
Logan Snyder is the owner and lead strategist at hasOptimization. hasOptimization provides website development and digital marketing services, including search engine optimization, digital advertising, social media and email marketing. We also offer branding and print services. Our clients are diverse, but some focus areas for us are ecommerce, local medical and legal offices, and marginalized business owners (LGBTQIA+, BIPOC, etc).
My areas of focus are in analytics, conversion measurement, and digital advertising, especially optimizing return on investment for small budget advertising projects. I’ve been working in SEO and Analytics since 2009, and hasOptimization has been offering small business websites and marketing since 2013.
When I’m not working, I ride horses, sing with a local chorus, and spend a lot of time running around in the woods. I also love to cook.
Advice For Anyone Joining The Industry
You don’t need a degree in marketing. Mine is in psychology! You do need a decent head for statistics if you working analytics or ads, a good artistic eye for design/branding, and great writing skills for SEO and content work.
Areas Of Interest
- Technical SEO
- Content SEO
- PPC advertising
- Analytics
- WordPress
Education, Awards, Certifications
- Smith College (BA psychology)
- hasOptimization is a Google Partner; we were also given a Search Engine Land award for diversity and inclusion in 2021.
Affiliations & Past Work
- We’ve worked with the NH and IA ACLU offices on site development, advertising and print work.
- Our current clients range from local dental offices to national campaigns for a mental health organization focused on gay men.
- Very open to new clients!
Published Work & Inclusions
Favorite Articles/Publications You Share/Follow
- Analytics Mania – Google Tag Manager and Google Analytics
- Search Engine Land – News, Search Engine Optimization (SEO), Pay-Per-Click (PPC)
Cool Fact
- hasOptimization is proudly queer- and trans-owned.
Favorite Food And/Or Restaurant
- I’m a big ol foodie and I love to cook so I can’t decide!
- Thai green curry is never a bad pick though.
