Goodness Ugochukwu
SEO Specialist | 2+ Years
About
Who is Goodness Ugochukwu?
- SEO Specialist at Trek Marketing focused on Ecommerce SEO.
- I started with a biochemistry degree but discovered a passion for helping customers make informed choices.
- I enjoy spending quality time with my husband, indulging in Kdramas, losing myself in a good novel, or simply taking a relaxing walk.
Goodness Ugochukwu is an SEO Specialist at Trek Marketing with 2 years of experience in Search Engine Optimization. My job involves developing and executing technical, content, and on-page recommendations to boost traffic and revenue. I work with sales, content writers, and development team to ensure our clients’ business goals are met.
My journey to SEO is quite a tale. I started with a biochemistry degree, dreaming of becoming an industrial biochemist. However, opportunities in my home country were scarce, so I briefly switched to teaching chemistry and biology to high school students. It was rewarding but didn’t quite pay the bills. So I went into sales and marketing where I discovered a passion for helping customers make informed choices.
Ecommerce SEO is my main area of specialty, and I absolutely love it. It’s where I figure out technical issues, implement content strategies, and work my magic with on-page SEO. Why? Because I get to see my clients’ businesses flourish and customers find what they need – and that’s incredibly satisfying.
Outside of work, I spend quality time with my husband, indulge in Kdramas, lose myself in a good novel, or simply take a relaxing walk.
Advice For Anyone Joining The Industry
- Join a community like the Women in Tech SEO (WTSEO) and the Freelance Coalition for Developing Countries (FCDC). You will find like-minded individuals who will support you every step of the way.
- Also, find a mentor in the industry. They will make your career journey much easier and faster.
Areas Of Interest
- Technical SEO
- On-page SEO
- SEO Strategy
- Data Analytics
Education, Awards, Certifications
- B.Tech in Biochemistry
- SEO Manager certification from Blue Array
- Technical SEO certifications from Blue Array and SEMrush
- Google Analytics individual certification
Affiliations & Past Work
I am available for Freelancing, please reach out to me on LinkedIn or Twitter
Published Work & Inclusions
- The Fundamentals of Internal Linking for SEO – Wix SEO Hub
- E-commerce Pagination – Search with Candor podcast (S2 Episode 54)
Favorite Articles/Publications You Share/Follow
- #SEOFomo by Aleyda Solis
- #TechSEOTips Newsletter by Nikki Halliwell
- WTSEO’s Newsletter by Areej Abuali
- Freddie Chatt Ecommerce Newsletter
Cool Fact
When I’m around strangers or in a new environment, I’m a quiet, observant introvert. But, as soon as I’m with my family and close friends, I become an extrovert, making jokes and teasing everyone.
Favorite Food And/Or Restaurant
Nigerian dishes