Amy Aitman
COO + Content Strategist | 20+ Years
About
Who is Amy Aitman?
- COO for Venture 4th Media.
- Focused on scaling authentic content teams and content operations with plenty of E-E-A-T in every niche.
- I have a Husky/Akita mix rescue dog named Stormy.
Amy Aitman is a content operations executive with two decades of communications, marketing and content strategy experience. Currently the COO for Venture 4th Media, a multi-million dollar content brand portfolio, specializing in building and growing digital assets, with a team of 250+ subject matter expert writers and digital ninjas (editors, VAs, SEO specialists).
Today, she is focused on scaling authentic content teams and content operations with plenty of E-E-A-T (experience, expertise, authoritativeness, trustworthiness) in every niche. Amy has also owned and operated two other digital media companies working with a variety of brands implementing content strategies, creating digital products, and helping brands build digital authority.
Today, she shares her content marketing insights on Content Forward and in a weekly-ish newsletter for content nerds here: https://contentforwardwithamy.beehiiv.com/
Advice For Anyone Joining The Industry
Being in the content industry is a lot of fun, if you are ready for the rollercoaster ride of emotions. There are a ton of changes year to year in this industry, but that means we’re always learning. If you are willing to keep learning new things, you’ll do well. We can never stop learning!
Areas Of Interest
- Content Operations
- Content Marketing
- Building Content Teams
- Digital Business Operations
Affiliations & Past Work
- Currently COO of Venture 4th Media. We also have a Bespoke Content Marketing agency — We build custom sites, with content teams for those who want to own their own gas station on the Google superhighway.
- I’m always looking for people who want to talk about what content marketing can do for your business, or are looking for real deal operators to manage their content portfolios, or assets. Reach out! There’s a lot we can do together!
Published Work & Inclusions
- Amy Aitman – Quick Wins with MarketMuse at CSC Live 2022 – YouTube
- Creating Authentic Content w/Amy Aitman – YouTube
- How to Make Your Digital Authority Authentic – YouTube
- Content Forward: Thoughts from the Front Lines
- Creating Real Digital Authority from the Start – MarketMuse
Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?
I’m proud of the fact that I’ve found my place in this digital content landscape. I get to work with creatives every day, and build lasting content brands. I’m super proud that I’ve helped hundreds of passionate creatives find meaningful freelance work and live the lives they want outside these digital walls.
Favorite Articles/Publications You Share/Follow
- Lily Ray — SEO Nerd x1000
- Kevin Espiritu (Plant Daddy) — Content Expert
- Aleyda Solis — SEO Guru
- Lidia Infante — SEO Speaker and Manager
- Brandon Saltalamacchia — Founder, Retrododo.com
- Spencer Haws – Niche Pursuits
- Tory Grey — Founder, The Grey Dot Company
- Michaela Mendes — Head of Content
- Harshala Chavan — Solo Founder
Cool Fact
A few fun facts:- I currently live in the lobster capital of the world, Shediac, New Brunswick, but Toronto, Ontario, Canada is still my favorite city.
- I’m a total foodie and in another life, I would love to be a food critic or work with Padma Lakshmi.
Favorite Food And/Or Restaurant
- I love authentic tacos. You can’t be unhappy eating tacos and drinking margaritas.
- I recommend Antojo Tacos + Tequila in Halifax, Nova Scotia.
- I also love little hole in the wall, mom and pop places such as Phở Hưng on Spadina, in Toronto, Ontario that has the best Pho, noodles and a really unassuming atmosphere.
I have a Husky/Akita mix rescue dog named Stormy.