Aleyda Solis
SEO Consultant & Founder | 15+ Years
About
Who is Aleyda Solis?
- SEO Consultant and Founder of Orainti.
- Creator of SEOFOMO and MarketingFOMO; host of Crawling Mondays and creator of LearningSEO.io.
- I’m a foodie, love to travel and do it extensively, and in my non-existent free time, I love to play padel.
Aleyda Solis is an SEO Consultant and Founder of Orainti, from where she provides SEO advice and consultancy to top brands worldwide. She’s also the creator of SEOFOMO, one of the top SEO newsletters and MarketingFOMO, the host of Crawling Mondays and creator of LearningSEO.io, the free SEO learning hub.
Advice For Anyone Joining The Industry
I’ve found the best way to learn, grow, keep updated, and evolve your career is to:- Be curious and proactive. Always be learning and testing SEO concepts and guidelines on your own. Don’t expect others, your company, colleagues or search engines to give you all the information or teach you what you need to get things done. In SEO it’s important to be proactive and develop your own tests, validations and identify new opportunities accordingly.
- Share what you learn. One of the best ways to grow as a professional, get new opportunities to work and get visibility in the industry is by sharing what you learn, whether through blog posts, LinkedIn posts, Twitter/X threads, webinars, online or in-person events. Start by sharing your journey, learnings, tests, day to day insights through different formats and promote them accordingly. It will compound over time and this will allow you to get more opportunities of all types.
- Participate, contribute and give back to the community for free. Share in public in social channels or private SEO communities, help out whenever you can to others who are behind in a particular area where you already have know how. It will go a long way and it will be highly satisfying.
Areas Of Interest
- Product-driven strategical, technical and content optimization.
- Ecommerce, SaaS and International SEO.
Education, Awards, Certifications
- I’m a Systems Engineer with an Ecommerce Master.
- Awarded as the European Search Personality of the Year in 2018.
- Included as one of the 10 Most Influential SEO Experts of 2022 by List Wire from USA Today.
Affiliations & Past Work
- SEO consultant and founder of Orainti, a boutique SEO consultancy advising some of the top brands in the world since 2014.
- Before that I worked in SEO since 2007 at a variety of roles in digital marketing agencies and as an in-house SEO.
Published Work & Inclusions
Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?
- I’m one of the top results for “learn seo” with learningseo.io with the goal to help new SEOs to learn and grow in our community completely for free with reliable resources.
- At the moment also developing the Learning SEO accelerator Q&As inviting top SEOs across each area to clarify questions of new SEOs around the world! This makes me very proud 🙂
Favorite Articles/Publications You Share/Follow
I’m biased of course, but I do think SEOFOMO is the best way to keep up with SEO and is completely free (and will always be).
Cool Fact
I’m a foodie, love to travel and do it extensively, and in my non-existent free time, I love to play padel.
Favorite Food And/Or Restaurant
- As the good Nicaraguan I am, I love “carne asada with tajadas verdes” and a good gallopinto.
- I’m also a meat lover and love the chuletón from the Basque Country. My favorite restaurant for it, is coincidentally one of the best in the world, Asador Etxebarri.
- Finally, I’m a fan of Japanese food, from sushi to ramen. I will try to eat good ramen and sushi whenever I travel.
Birthday
August 30