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Digital Marketers You Can Trust!

Digital Expertise, Authority & Trust!

Those who Talk the Talk / / Walk The Walk

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E-A-T stands for Expertise, Authority & Trust.

Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.

The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.

If I am missing anyone on the site or you have a recommendation please reach out on Twitter.

Meet Someone You May Not Know

Check out their profile. Give them a follow. Share some of their work.

John Vantine

John Vantine

John Vantine is Director of SEO at GoodRx. In this role, I lead a team of amazing SEOs, own the holistic SEO roadmap for all GoodRx products, and work cross-functionally to educate about SEO and evangelize best practices across product, design, engineering and BI.

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Articles

Learn from Some Amazing People!

There are a lot of great people in our industry that love to help others.

Learn more about them and why you should give them a follow!

Search Engine Optimization

Jess Joyce
SEO

Jess Joyce

Jess Joyce is an SEO Consultant at Inbound Scope. In this role, with my business partner we help B2B Saas companies scale and grow their organic landscape.

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Stanislav Farkas
SEO

Stanislav Farkas

Stanislav Farkas is a Founder and SEO Specialist at FASTrategies with 5+ years of experience helping SaaS brands grow through data-driven strategies, search engine optimization, and human-centered content.

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Gus Pelogia
SEO

Gus Pelogia

Gus is currently an SEO Product Manager at Indeed, the #1 job site in the world with over 250 million unique visitors every month.

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Dana Tan
SEO

Dana Tan

Dana Tan is Director of SEO at Under Armour. I’ve always considered myself a marketer first and an SEO second. That being said, as someone who has always loved puzzles, I gravitate towards Technical SEO.

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Simone De Palma
SEO

Simone De Palma

Simone De Palma is a SEO Specialist at Omnicom Media Group. In this role, I deliver technical SEO audits and analyze data through exploratory data analysis (EDA) for enterprise businesses worldwide.

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Digital Marketing

Trevor Stolber
Digital Marketing

Trevor Stolber

Trevor Stolber is a Digital Marketer at STOLBER Digital. In this role I mainly focus on SEO research, running a digital marketing agency and improving systems and processes to make our agency run more efficiently.

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Eric sampson
Digital Marketing

Eric Sampson

Eric is an educator and entrepreneur focused on improving access to educational resources for families and schools.

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Katherine Watier Ong
Digital Marketing

Katherine Watier Ong

Katherine Watier Ong is the owner of WO Strategies LLC, a boutique organic traffic consultancy. WO Strategies is DC-based organic traffic marketing partner and trainer to primarily science-based, enterprise-sized organizations.

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Sean Hecking
Digital Marketing

Sean Hecking

Sean Hecking, President at Interactive Cleveland & Sean Hecking Consulting Group since 2010. I’ve been doing SEO and paid search marketing for about 15 years.

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Ashwin Balakrishnan
Digital Marketing

Ashwin Balakrishnan

Ashwin Balakrishnan is the Head of Marketing at Optmyzr where he’s responsible for developing the brand through growth, content, and product marketing.

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Yvie Ansari
Digital Marketing

Yvie Ansari

Yvie Ansari is the Founder & Director of yva media. In this role I help e-commerce businesses drive sales and revenue through a strategic and integrated digital marketing approach.

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Paid Ads

Veronica Ruiz Morcillo
Paid Ads

Veronica Ruiz Morcillo

Veronica is a Paid Media consultant with nearly 11 years of experience in both in-house and agency settings, across a range of established and start-up environments.

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Lisa Raehsler
Paid Ads

Lisa Raehsler

Lisa Raehsler is the Chief Strategist and Founder at Big Click Co. My professional mission is to help businesses reach their goals through paid search ads, paid social ads, display, and audience targeting strategies.

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Ben Turner
Paid Ads

Ben Turner

Ben Turner is a PPC Specialist and lead tracking fanatic at BGT Digital. In this role I help service businesses turn Google Ads into measurable revenue by tracking every call, form, and sale so they know exactly what is making them money.

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Barrie Smith
Paid Ads

Barrie Smith

Barrie Smith is a Freelance PPC Specialist, based in the United Kingdom. In this role, I plan, setup, optimisate, and ultimately, manage successful Google, YouTube Facebook, Instagram, LinkedIn and Bing Ads accounts.

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Greg Finn
Paid Ads

Greg Finn

Greg Finn is Head of Performance at Cypress North. In this role I oversee all digital marketing campaigns and ensure that clients are seeing success across initiatives.

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Akvile DeFazio
Paid Ads

Akvile DeFazio

Akvile DeFazio is the President at AKvertise. I specialize in social media advertising for ecommerce brands, events, and clients in the entertainment industry.

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Analytics

Dana DiTomaso
Analytics

Dana DiTomaso

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

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Marco Giordano
Analytics

Marco Giordano

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

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Brie E Anderson
Analytics

Brie E Anderson

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

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Greg Bernhardt
Analytics

Greg Bernhardt

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

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Ben Luong
Analytics

Ben Luong

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

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Content

Silvia Gituto
Content

Silvia Gituto

Silvia Gituto is a Content writer and Strategist and Co-Founder of Witty Content Writers. She helps business grows consistently and sustainably using data-driven content and strategies to drive sales, engagement and qualified traffic.

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Minnie Mururi
Content

Minnie Mururi

Minnie is an experienced SEO content writer & strategist and the founder of Witty Content Writers. She is on a mission to help businesses have visibility on the SERP and drive qualified traffic.

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Emily Gertenbach
Content

Emily Gertenbach

Emily Gertenbach is Principal at (e.g.) creative content. In this role, I help MarTech & B2B SaaS companies generate sustainable traffic growth through organic search.

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Melissa Popp
Content

Melissa Popp

Melissa Popp is the Content Strategy Director at RicketyRoo. In this role, I oversee all content initiatives for our clients.

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Web Development

JL Faverio
SEO

JL Faverio

JL Faverio is a Web and SEO Expert at Small Business Fanatics. In this role, I develop, manage, and maintain WordPress websites while optimizing them for search engines.

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