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Digital Marketers You Can Trust!

Digital Expertise, Authority & Trust!

Those who Talk the Talk / / Walk The Walk

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E-A-T stands for Expertise, Authority & Trust.

Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.

The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.

If I am missing anyone on the site or you have a recommendation please reach out on Twitter.

Meet Someone You May Not Know

Check out their profile. Give them a follow. Share some of their work.

Andy Frobisher

Andy Frobisher

Andy Frobisher is a freelance SEO consultant, and formally the Head of SEO at Digitaloft. In this consultancy role he is responsible for the strategy and delivery of SEO for his clients.

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Articles

Learn from Some Amazing People!

There are a lot of great people in our industry that love to help others.

Learn more about them and why you should give them a follow!

Search Engine Optimization

Erika Varangouli
SEO

Erika Varangouli

Erika Varangouli is the Head of SEO Branded Content at Riverside.fm. In this role I am responsible for creating educational content around SEO, content marketing, brand marketing and more.

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Veruska Anconitano
SEO

Veruska Anconitano

Veruska Anconitano is a Multilingual SEO and Internationalization-Localization Consultant with 20 years of experience working with established brands that seek to enter non-English-speaking markets.

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Bri Godwin Huyke
SEO

Bri Godwin Huyke

Bri Godwin Huyke is a Digital PR Manager at Journey Further. With an impressive track record spanning 7 years in the industry, she has consistently secured coverage for her clients in highly authoritative publications.

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Matt Tutt
SEO

Matt Tutt

Matt Tutt is a freelance SEO consultant for purpose-driven and sustainable brands, or those that are working to reduce the impact of climate change.

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Dylan Jones
SEO

Dylan Jones

Dylan Jones is a SEO Team Lead at Greenlane Marketing. In this role, I help lead the rest of the SEO team in getting real results for clients in a wide variety of industries including B2B, eCommerce, YMYL, and more.

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Amy Irvine
SEO

Amy Irvine

Amy Irvine is Digital PR Director at Digitaloft. In this role, I lead the Digital PR offering at the agency.

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Digital Marketing

Jon LaFerriere
Digital Marketing

Jon LaFerriere

Jon LaFerriere is the Principal Consultant at Rare Dog Marketing Co. confidently crafting versatile digital marketing campaigns using channels like SEO, SEM, social media, email, and content.

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Jerome Melo
Digital Marketing

Jerome Melo

Jerome Melo, owner and video producer at Melo Multimedia LLC, In this role I create marketing videos for small to mid size businesses.

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Vadi Efe
Digital Marketing

Vadi Efe

Vadi Efe is an award-winning digital marketer and creative producer at Busylike – based in Los Angeles, CA. He is a serial entrepreneur with 2 exits + advisor and investor focused on audio & video ecosystem.

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Katherine Watier Ong
Digital Marketing

Katherine Watier Ong

Katherine Watier Ong is the owner of WO Strategies LLC, a boutique organic traffic consultancy. WO Strategies is DC-based organic traffic marketing partner and trainer to primarily science-based, enterprise-sized organizations.

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Trevor Stolber
Digital Marketing

Trevor Stolber

Trevor Stolber is a Digital Marketer at STOLBER Digital. In this role I mainly focus on SEO research, running a digital marketing agency and improving systems and processes to make our agency run more efficiently.

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Paid Ads

Akvile DeFazio
Paid Ads

Akvile DeFazio

Akvile DeFazio is the President at AKvertise. I specialize in social media advertising for ecommerce brands, events, and clients in the entertainment industry.

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Harrison Jack Hepp
Paid Ads

Harrison Jack Hepp

Harrison Jack Hepp is the Owner/President at Industrious Marketing. I specialize in lead gen for B2B businesses using paid search and social.

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Greg Finn
Paid Ads

Greg Finn

Greg Finn is Head of Performance at Cypress North. In this role I oversee all digital marketing campaigns and ensure that clients are seeing success across initiatives.

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Sophie Logan
Paid Ads

Sophie Logan

Sophie is a PPC Specialist with over 11 years of experience in the marketing industry. A lover of all things Lead Gen, she has a particular interest in B2B and SaaS brands.

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Barrie Smith
Paid Ads

Barrie Smith

Barrie Smith is a Freelance PPC Specialist, based in the United Kingdom. In this role, I plan, setup, optimisate, and ultimately, manage successful Google, YouTube Facebook, Instagram, LinkedIn and Bing Ads accounts.

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Andrew Wirtz
Paid Ads

Andrew Wirtz

Andrew Wirtz is an expert Google Ads freelancer and Owner of Geode Marketing, a paid search digital marketing agency. I work with a variety of industries, ranging from lead generation to ecommerce with budgets from $1k-$1M a month.

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Analytics

Marco Giordano
Analytics

Marco Giordano

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

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Greg Bernhardt
Analytics

Greg Bernhardt

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

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Brie E Anderson
Analytics

Brie E Anderson

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

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Dana DiTomaso
Analytics

Dana DiTomaso

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

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Ben Luong
Analytics

Ben Luong

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

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Content

Minnie Mururi
Content

Minnie Mururi

Minnie is an experienced SEO content writer & strategist and the founder of Witty Content Writers. She is on a mission to help businesses have visibility on the SERP and drive qualified traffic.

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Silvia Gituto
Content

Silvia Gituto

Silvia Gituto is a Content writer and Strategist and Co-Founder of Witty Content Writers. She helps business grows consistently and sustainably using data-driven content and strategies to drive sales, engagement and qualified traffic.

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Melissa Popp
Content

Melissa Popp

Melissa Popp is the Content Strategy Director at RicketyRoo. In this role, I oversee all content initiatives for our clients.

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Allison Lee
Content

Allison Lee

Allison Lee is the Editor-in-Chief at Wix. In this role, she oversees the editorial strategy behind Wix’s largest online publication.

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Amy Aitman
Content

Amy Aitman

Amy Aitman is a content operations executive with two decades of communications, marketing and content strategy experience. Currently the COO for Venture 4th Media.

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Web Development

JL Faverio
SEO

JL Faverio

JL Faverio is a Web and SEO Expert at Small Business Fanatics. In this role, I develop, manage, and maintain WordPress websites while optimizing them for search engines.

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