
Erika Varangouli
Erika Varangouli is the Head of SEO Branded Content at Riverside.fm. In this role I am responsible for creating educational content around SEO, content marketing, brand marketing and more.
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Digital Expertise, Authority & Trust!
Those who Talk the Talk / / Walk The Walk



Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.
The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.
If I am missing anyone on the site or you have a recommendation please reach out on Twitter.
Check out their profile. Give them a follow. Share some of their work.

Erika Varangouli is the Head of SEO Branded Content at Riverside.fm. In this role I am responsible for creating educational content around SEO, content marketing, brand marketing and more.

How to Hire a Digital Marketing Consultant or Agency (Without Wasting Money). A No-Fluff Guide for Business Owners Who Are Done Getting Burned.

Core Web Vitals are far from overrated. They are actually underrated and relatively simple to optimize, especially if you carefully choose your tech stack.

Get More Google Reviews For Your Local Business – Free Templates. Quick and easy way to get more reviews for your business.

Learn why we resist feedback—and how to turn even harsh criticism into real growth. Discover practical strategies to manage triggers, ask better questions, and build action plans that help you improve personally and professionally.

We’re gonna talk about how to build that resilience as a digital marketer. Check it out now!

LLMs are impressive, no doubt about it, but they are not always the most accurate. Let’s debunk some of their claims about the best SEO’s in the game.
There are a lot of great people in our industry that love to help others.
Learn more about them and why you should give them a follow!
Jump to: Search Engine Optimization | Digital Marketing | Paid Ads | Analytics | Content | Web Development

Katherine Nwanorue is an SEO Specialist at Fusion Inbound. In this role, I create and execute SEO roadmaps and strategies to help mid-to-small businesses maximize their SEO ROI.

Natasha Burtenshaw-deVries is the Associate Director of Organic Growth at Flywheel Digital. In this role I empower my team to achieve meaningful, sustainable growth for our clients through SEO, content and CRO.

Muhammad Abdullah is a Backlink Specialist at Web9. In this role, he works on building high-quality backlinks and managing outreach to improve website authority and search rankings.

I am Nadia Mojahed, a Senior SEO Consultant and Founder of SEO Transformer, an online agency based in Geneva, Switzerland.

Simone De Palma is a SEO Specialist at Omnicom Media Group. In this role, I deliver technical SEO audits and analyze data through exploratory data analysis (EDA) for enterprise businesses worldwide.

Nikki Halliwell is a freelance Technical SEO Consultant at Nikki Halliwell SEO and Technical SEO Specialist at Journey Further. In this role I lead the technical strategy and implementation for a wide range of clients.

Alice Roussel is a Growth Marketing Manager at Pictarine. In this role, I manage the Growth team and brigde gaps between Finance, Product and Growth to acquire and retain users through data-driven decisions.

Sean Hecking, President at Interactive Cleveland & Sean Hecking Consulting Group since 2010. I’ve been doing SEO and paid search marketing for about 15 years.

Ashwin Balakrishnan is the Head of Marketing at Optmyzr where he’s responsible for developing the brand through growth, content, and product marketing.
Jerome Melo, owner and video producer at Melo Multimedia LLC, In this role I create marketing videos for small to mid size businesses.

Tom Wright has been in Digital Marketing for 13+ years. I started in SEM then moved to SEO. From there, I become involved with Analytics and Personalization.

Jamar Ramos is a multichannel digital marketer currently doing part time consulting for start ups. In this role I help new companies build a solid digital marketing foundation, then layer on multi-channel initiatives to add several touchpoints to their customer experience. I’ve been working in the field for eleven years.

Chris Ridley is the Head of Paid Media at Evoluted, based in the United Kingdom.

Barrie Smith is a Freelance PPC Specialist, based in the United Kingdom. In this role, I plan, setup, optimisate, and ultimately, manage successful Google, YouTube Facebook, Instagram, LinkedIn and Bing Ads accounts.

Andrew Wirtz is an expert Google Ads freelancer and Owner of Geode Marketing, a paid search digital marketing agency. I work with a variety of industries, ranging from lead generation to ecommerce with budgets from $1k-$1M a month.

Anthony Higman is the CEO of ADSQUIRE. In this role me and my team provide digital marketing for law firms.

Duane Brown is the Founder and Head of Strategy at Take Some Risk Inc. In my role I spend some time managing a few key client accounts, while thinking about and working on strategy across our agency as well as our client’s business. We strongly focus on ecommerce, direct-to-consumer (DTC) and SaaS brands.

Lisa Raehsler is the Chief Strategist and Founder at Big Click Co. My professional mission is to help businesses reach their goals through paid search ads, paid social ads, display, and audience targeting strategies.

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

Minnie is an experienced SEO content writer & strategist and the founder of Witty Content Writers. She is on a mission to help businesses have visibility on the SERP and drive qualified traffic.

Deborah Oyewole is a freelance content writer for SaaS and Tech brands, specializing in the Martech, Productivity, Edtech, and CRM niche.

Allison Lee is the Editor-in-Chief at Wix. In this role, she oversees the editorial strategy behind Wix’s largest online publication.

Kyle Marino is a Senior Content Strategist. In this role I have worked with enterprise clients to improve engagement and visibility through their content offerings.

Katie Thompson is the Founder of Katie Lingo, a content marketing service for agencies and small businesses.

JL Faverio is a Web and SEO Expert at Small Business Fanatics. In this role, I develop, manage, and maintain WordPress websites while optimizing them for search engines.