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Digital Marketers You Can Trust!

Digital Expertise, Authority & Trust!

Those who Talk the Talk / / Walk The Walk

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E-A-T stands for Expertise, Authority & Trust.

Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.

The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.

If I am missing anyone on the site or you have a recommendation please reach out on Twitter.

Meet Someone You May Not Know

Check out their profile. Give them a follow. Share some of their work.

Nick LeRoy

Nick LeRoy

Nick LeRoy is a freelance SEO consultant at Nick LeRoy Consulting. Nick specializes in SEO strategy, technical SEO, editorial strategy and site migration support for enterprise companies.

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Articles

Working Toward Alignment

Successful communication occurs when there’s an authentic connection between the speaker and the audience. This phenomenon, known as neural entrainment, is challenging to achieve.

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Learn from Some Amazing People!

There are a lot of great people in our industry that love to help others.

Learn more about them and why you should give them a follow!

Search Engine Optimization

Scott Stouffer
SEO

Scott Stouffer

Scott Stouffer was one of the early software engineers in the SEO space. He co-founded and built Market Brew in 2006.

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Tory Gray
SEO

Tory Gray

Tory Gray is the CEO & Founder of Gray Dot Company. In this role I lead the talented Gray Dot team in bridging the gap between objectives, insights, and execution for Search Marketing, Data, and Digital Consumer Insights projects.

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Myriam Jessier
SEO

Myriam Jessier

Myriam Jessier is the co-founder of PRAGM. It’s a boutique consultancy specialized in solving headache inducing issues in product, SEO & Analytics.

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Amy Irvine
SEO

Amy Irvine

Amy Irvine is Digital PR Director at Digitaloft. In this role, I lead the Digital PR offering at the agency.

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Lauren Galvez
SEO

Lauren Galvez

Lauren Galvez is an SEO Consultant at laurengalvez.com. In this role, I partner with small business owners to help grow their website through SEO.

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Jeff Collins
SEO

Jeff Collins

Hi, I am Jeff Collins. I run my own consulting businesses. I help people grow their business with a large focus on SEO and CRO. Ive been doing SEO for 8+ years, working on both the agency and in house side.

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Digital Marketing

Ashwin Balakrishnan
Digital Marketing

Ashwin Balakrishnan

Ashwin Balakrishnan is the Head of Marketing at Optmyzr where he’s responsible for developing the brand through growth, content, and product marketing.

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Jon LaFerriere
Digital Marketing

Jon LaFerriere

Jon LaFerriere is the Principal Consultant at Rare Dog Marketing Co. confidently crafting versatile digital marketing campaigns using channels like SEO, SEM, social media, email, and content.

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Katherine Watier Ong
Digital Marketing

Katherine Watier Ong

Katherine Watier Ong is the owner of WO Strategies LLC, a boutique organic traffic consultancy. WO Strategies is DC-based organic traffic marketing partner and trainer to primarily science-based, enterprise-sized organizations.

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Hayden Huber
Digital Marketing

Hayden Huber

Hayden Huber is an entrepreneur who co-founded Unscripted Exchanges in the winter of 2021. At Unscripted, Hayden is in charge of content creation and planning. Hayden helps grow the show through organic and paid advertisement.

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Tom Wright
Digital Marketing

Tom Wright

Tom Wright has been in Digital Marketing for 13+ years. I started in SEM then moved to SEO. From there, I become involved with Analytics and Personalization.

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Paid Ads

Veronica Ruiz Morcillo
Paid Ads

Veronica Ruiz Morcillo

Veronica is a Paid Media consultant with nearly 11 years of experience in both in-house and agency settings, across a range of established and start-up environments.

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Navah Hopkins
Paid Ads

Navah Hopkins

A veteran of the digital marketing industry, Evangelist for Optmyzr, VP of the Paid Search Association, judge for digital marketing awards, and international speaker.

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Lisa Raehsler
Paid Ads

Lisa Raehsler

Lisa Raehsler is the Chief Strategist and Founder at Big Click Co. My professional mission is to help businesses reach their goals through paid search ads, paid social ads, display, and audience targeting strategies.

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Greg Finn
Paid Ads

Greg Finn

Greg Finn is Head of Performance at Cypress North. In this role I oversee all digital marketing campaigns and ensure that clients are seeing success across initiatives.

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Duane Brown
Paid Ads

Duane Brown

Duane Brown is the Founder and Head of Strategy at Take Some Risk Inc. In my role I spend some time managing a few key client accounts, while thinking about and working on strategy across our agency as well as our client’s business. We strongly focus on ecommerce, direct-to-consumer (DTC) and SaaS brands.

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Analytics

Dana DiTomaso
Analytics

Dana DiTomaso

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

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Greg Bernhardt
Analytics

Greg Bernhardt

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

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Brie E Anderson
Analytics

Brie E Anderson

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

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Marco Giordano
Analytics

Marco Giordano

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

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Ben Luong
Analytics

Ben Luong

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

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Content

Deborah Oyewole
Content

Deborah Oyewole

Deborah Oyewole is a freelance content writer for SaaS and Tech brands, specializing in the Martech, Productivity, Edtech, and CRM niche.

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Minnie Mururi
Content

Minnie Mururi

Minnie is an experienced SEO content writer & strategist and the founder of Witty Content Writers. She is on a mission to help businesses have visibility on the SERP and drive qualified traffic.

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Silvia Gituto
Content

Silvia Gituto

Silvia Gituto is a Content writer and Strategist and Co-Founder of Witty Content Writers. She helps business grows consistently and sustainably using data-driven content and strategies to drive sales, engagement and qualified traffic.

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Kelly Wade
Content

Kelly Wade

Kelly Wade is a full-funnel marketing specialist at K. M. Wade. I founded this marketing agency in 2016, so I could help build a better tomorrow by helping organisations that solve crucial problems.

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Kyle Marino
Content

Kyle Marino

Kyle Marino is a Senior Content Strategist. In this role I have worked with enterprise clients to improve engagement and visibility through their content offerings.

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Amy Aitman
Content

Amy Aitman

Amy Aitman is a content operations executive with two decades of communications, marketing and content strategy experience. Currently the COO for Venture 4th Media.

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Web Development

JL Faverio
SEO

JL Faverio

JL Faverio is a Web and SEO Expert at Small Business Fanatics. In this role, I develop, manage, and maintain WordPress websites while optimizing them for search engines.

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