If you or someone you know would like to be highlighted on the site please reach out on Twitter or LinkedIn!

Digital Marketers You Can Trust!

Digital Expertise, Authority & Trust!

Those who Talk the Talk / / Walk The Walk

Featured In

E-A-T stands for Expertise, Authority & Trust.

Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.

The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.

If I am missing anyone on the site or you have a recommendation please reach out on Twitter.

Meet Someone You May Not Know

Check out their profile. Give them a follow. Share some of their work.

celeste gonzalez

Celeste Gonzalez

Celeste Gonzalez is a SEO Strategist at RicketyRoo. In this role I create the strategy for local businesses, manage client relationships, and execute SEO processes along the way.

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Articles

Working Toward Alignment

Successful communication occurs when there’s an authentic connection between the speaker and the audience. This phenomenon, known as neural entrainment, is challenging to achieve.

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Learn from Some Amazing People!

There are a lot of great people in our industry that love to help others.

Learn more about them and why you should give them a follow!

Search Engine Optimization

Alicia Gilbert
SEO

Alicia Gilbert

Alicia Gilbert Marshall is the Director of SEO at TrendyMinds. In this role, I lead the SEO strategy for clients across a variety of industries.

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Derek Hobson
SEO

Derek Hobson

Derek Hobson is a Sr. Director of SEO at Brainlabs. In this role, I focus on the strategy, new business and product development.

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celeste gonzalez
SEO

Celeste Gonzalez

Celeste Gonzalez is a SEO Strategist at RicketyRoo. In this role I create the strategy for local businesses, manage client relationships, and execute SEO processes along the way.

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Andy Frobisher
SEO

Andy Frobisher

Andy Frobisher is a freelance SEO consultant, and formally the Head of SEO at Digitaloft. In this consultancy role he is responsible for the strategy and delivery of SEO for his clients.

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Natasha Burtenshaw-deVries
SEO

Natasha Burtenshaw-deVries

Natasha Burtenshaw-deVries is the Associate Director of Organic Growth at Flywheel Digital. In this role I empower my team to achieve meaningful, sustainable growth for our clients through SEO, content and CRO.

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Jenny Halasz
SEO

Jenny Halasz

Jenny Halasz is a seasoned digital marketing leader with a broad background in SEO, e-commerce, and user experience optimization.

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Digital Marketing

Alice Roussel
Digital Marketing

Alice Roussel

Alice Roussel is a Growth Marketing Manager at Pictarine. In this role, I manage the Growth team and brigde gaps between Finance, Product and Growth to acquire and retain users through data-driven decisions.

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Jon LaFerriere
Digital Marketing

Jon LaFerriere

Jon LaFerriere is the Principal Consultant at Rare Dog Marketing Co. confidently crafting versatile digital marketing campaigns using channels like SEO, SEM, social media, email, and content.

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Trevor Stolber
Digital Marketing

Trevor Stolber

Trevor Stolber is a Digital Marketer at STOLBER Digital. In this role I mainly focus on SEO research, running a digital marketing agency and improving systems and processes to make our agency run more efficiently.

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Amie Sparrow
Digital Marketing

Amie Sparrow

Amie Sparrow is Founder of the digital marketing agency Enough Digital and of the SEO training brand SEO WTF.

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Yvie Ansari
Digital Marketing

Yvie Ansari

Yvie Ansari is the Founder & Director of yva media. In this role I help e-commerce businesses drive sales and revenue through a strategic and integrated digital marketing approach.

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Paid Ads

Greg Finn
Paid Ads

Greg Finn

Greg Finn is Head of Performance at Cypress North. In this role I oversee all digital marketing campaigns and ensure that clients are seeing success across initiatives.

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Akvile DeFazio
Paid Ads

Akvile DeFazio

Akvile DeFazio is the President at AKvertise. I specialize in social media advertising for ecommerce brands, events, and clients in the entertainment industry.

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Barrie Smith
Paid Ads

Barrie Smith

Barrie Smith is a Freelance PPC Specialist, based in the United Kingdom. In this role, I plan, setup, optimisate, and ultimately, manage successful Google, YouTube Facebook, Instagram, LinkedIn and Bing Ads accounts.

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Duane Brown
Paid Ads

Duane Brown

Duane Brown is the Founder and Head of Strategy at Take Some Risk Inc. In my role I spend some time managing a few key client accounts, while thinking about and working on strategy across our agency as well as our client’s business. We strongly focus on ecommerce, direct-to-consumer (DTC) and SaaS brands.

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Analytics

Marco Giordano
Analytics

Marco Giordano

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

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Ben Luong
Analytics

Ben Luong

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

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Dana DiTomaso
Analytics

Dana DiTomaso

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

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Greg Bernhardt
Analytics

Greg Bernhardt

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

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Brie E Anderson
Analytics

Brie E Anderson

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

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Content

Michelle Lowery
Content

Michelle Lowery

Michelle Lowery is an independent SEO content editor, writer and strategist. In this role, I help clients earn customers, traffic and rankings through the creation and management of high-quality content.

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Silvia Gituto
Content

Silvia Gituto

Silvia Gituto is a Content writer and Strategist and Co-Founder of Witty Content Writers. She helps business grows consistently and sustainably using data-driven content and strategies to drive sales, engagement and qualified traffic.

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Kyle Marino
Content

Kyle Marino

Kyle Marino is a Senior Content Strategist. In this role I have worked with enterprise clients to improve engagement and visibility through their content offerings.

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Amy Aitman
Content

Amy Aitman

Amy Aitman is a content operations executive with two decades of communications, marketing and content strategy experience. Currently the COO for Venture 4th Media.

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